Newsletter Archive: 2012

AdSense Reporting Enhanced by Google
Google has announced a number of improvements in the AdSense reporting features.

Date: 2012-05-21


Google AdWords for YouTube Videos
Google recently announced that AdWords for Video is out of Beta and has been given its very own platform in YouTube for anyone who wishes to cash in on their video.

Date: 2012-05-07


Google AdWords for Video 'Officially' Rolls Out on YouTube!
Google Adwords for Video program is out of the group testing phase and has been 'officially' launched.

Date: 2012-04-24


Download Your Guide to Writing Online News Releases
You don't have to be an expert to write an online news release that could get you onto Google's front page. To grab the attention of millions of readers, you just need a piece of news and the free PRWeb Guide to Writing Great Online News Releases. From strong headlines to well-placed keywords, this guide gives you all the tips you need to get customers reading about your business

Date: 2012-04-19


Consumers Opening Up To Online Ads
A new study by Neilsen called the Global Trust in Advertising Survey, Q3 2011, has shown that while people generally don't trust online ads, especially those on their mobile devices, they are beginning to open up to this form of marketing a bit, though not nearly as much as they do towards TV and print spots.

Date: 2012-04-11


Google Ad Extensions: Ad Sitelinks, Call Metrics, and Locations
Do you want to take your AdWords ads to the next level? Consider Google AdWords ad extensions, extensions that provide additional information below your regular PPC ads.

Date: 2012-03-27


Should PPC And SEO Campaigns Have Different Landing Pages?
If you work in a small company, you might never have considered this as a question. You have a low budget and so why wouldn't you use the same landing page for the same keyword in organic and paid search? Why pay for two different pages about exactly the same thing?

Date: 2012-03-12


Google Set to Take Display Ad Dominance from Facebook
According to a research publication by EMarketer Inc., Google'sdisplay-advertising business is growing in leaps and bounds and is expected to surpass that of Facebook Inc. by 2013.

Date: 2012-02-29


Google AdWords Remarketing Tutorial!
Remarketing refers to the advertising/marketing strategy, where you try to convert a potential customer who visited your site from an Ad, but didn't complete your goal.

Date: 2012-02-14


Write News Releases Like the Experts: Free Guide
You don't have to be an expert to write an online news release that could get you onto Google's front page. To grab the attention of millions of readers, you just need a piece of news and the free PRWeb Guide to Writing Great Online News Releases. From strong headlines to well-placed keywords, this guide gives you all the tips you need to get customers reading about your business

Date: 2012-02-09


Tag Management Made Easier
Do enterprise-level ad campaigns got you down? Are you not enjoying the kind of reach you'd like? Perhaps Tealium's new tag management is just the thing you need for a successful venture.

Date: 2012-02-01


Google Announces More Options For Mobile Advertisers
Google announced a couple of new targeting options for mobile advertisers today: WiFi targeting, and targeting by mobile operating system version.

Date: 2012-01-18


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