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[2004-11-29] 8 Tips for Maximizing Contextual Advertising Revenues
In the late ‘90s, web publishers were riding high with banner ads. Payouts were great, and many web owners actually saw their dream of sitting on a beach sipping tequila nearly realized.
[2004-11-29] The Best Advertisement For Your Business
It is no secret among internet marketers that writing articles is a great way to market your website.
[2004-11-29] Advertising Do's and Don'ts
As you begin marketing and promoting your online business you are going to run into some unbelievable advertising opportunities. Generally speaking if the ad offering sounds too good to be true--It is.
[2004-11-26] Product Placement Advertising Invades Blogs
Product placement advertising - integrating products into TV programming - is the advertising rage here in US right now.
[2004-11-21] The Revolutionary Challenge of Sirius Satellite Radio
The FCC is being cut out of the loop (thank God) via Sirius, its management, Howard Stern and the legendary Mel Karmazin. XM Radio is playing a leading role now, but the real noise is being generated by Sirius.
[2004-11-19] How to Add Warmth, Color & Texture to Your Advertisements
"...A powerful agent is the right word..." - Mark Twain
And what true words those are! Your marketing efforts have the ability to succeed...or to fail...based on the words you choose to represent your products, services, and yourself in your ads.
[2004-11-19] Grab Your Share of Untold Amounts of Advertising Dollars
If you advertise in anyway, the following information could show you how to find and utilize untold advertising dollars you may not be aware of.
[2004-11-17] Google and Buy.com's Advertising Partnership
Buy.com and Google have launched an advertising partnership that delivers Google AdWords advertisements to Buy.com's customers.
[2004-11-16] Broadcast Advertising Effects Diminishing
The 30-second commercial is dying, according to In-Stat/MDR, and while its death is not imminent, they believe that both broadcast networks and the advertising community are faced with the stark reality of a future without it.
[2004-11-16] Does Jalopnik Have Chinese Wall or a Sieve?
Jason Calacanis gives his take on when blog advertising goes too far and encroaches on the "Chinese Wall" between editorial and advertising.
[2004-11-15] Dissecting Firefox Marketing
Rebecca Leib breaks down the Mozilla team's amazing use of online word of mouth marketing to promote the Firefox browser.
[2004-11-15] Internet Ad Spending Up 14% Since August
The latest Internet Advertising Report projects that in the month of September advertising spending on the Internet grew by more than $85 million.
[2004-11-12] Branding with Pay-Per-Call Television Advertising
Who wouldn't want to advertise on television and only pay for results? Many advertisers who have used popular pay-per-click programs on the Internet are now discovering that a similar model exists on television known as pay-per-call advertising.
[2004-11-11] Adobe's New Ad Campaign
Adobe unveiled its "Simplicity at Work" ad campaign, designed to increase Adobe's visibility as an enterprise software player and drive demand for Adobe Intelligent Document Platform software.
[2004-11-10] Targeting Usage Demographics to Increase Paid Search Conversions
During conversations with web business professionals about pay-per-click search engines, "traffic volume" is always a hot topic. Over the last year or so, Google Adwords has emerged as the pay-per-click (PPC) search engine most enamored for driving "traffic volume".
[2004-11-10] Rapid Contextual Analysis of Textual Information
Crystal Semantics is set to revolutionize the world of online contextual advertising with the launch of Textonomy Advance.
[2004-11-08] Tygo.com's Flat Rate Placement
Tygo.com is making big waves in the search engine world. They have been quoted as being the "most popular" search engine that offers a low cost advertising program that is extremely attractive to small business owners, start ups and individuals or anyone who wants low cost effective advertising.
[2004-11-08] 24/7 Real Media Signs Agreement with Boston Herald Site
24/7 Real Media announced that Herald Interactive, the Web sites for the Boston Herald and 4 suburban dailies and 89 weekly community newspapers, has signed an agreement to use 24/7 Real Media's Open AdStream Central as its exclusive ad serving solution.
[2004-11-04] Company Teams with LookSmart on Free 411 Service
UpSNAP! has partnered with LookSmart to offer its customers a new way to extend their reach off-line and directly to consumers via text-enabled cell phones under a pay-per-click/call model.
[2004-11-04] Pay-Per-Call Advertising: Is It The Next Big Thing?
Is a phone call better than a click? Pretty soon advertisers will be able to make the final call on that question.
[2004-11-03] Interland's Paid Search Advertising Packages
Interland has released MyEzClicks, a suite of paid search advertising packages for small businesses, to existing and new customers with managed services hosting accounts.
[2004-11-02] We Are Right In The Middle Of A Pay Per Click Baby Boom
No, this baby boom will certainly not swamp the Social Security system (sort of a bad joke for those that live in the United States, but many other countries...most notably Japan...have an even more acute problem), but this baby boom is revolutionizing the way that pay per click advertising is being spread across the Internet.
[2004-11-01] Holiday Search Engine Ads
As search engine advertisers get ready for the 2004 holiday season, what they write as their paid listings will affect the number of shoppers who visit their web sites.
[2004-11-01] New Search and Advertising Portal from EZ2 Companies
EZ2 Companies has launched its EZ2Ask.com website, a premium web search and advertising portal.
[2004-11-01] A PPC Case Study
Founded in 1995, AllMed Healthcare Management, an independent medical review organization, has grown rapidly since 2002 by investing in Sales & Marketing.
[2004-11-01] How To Write Better Solo Ads
Writing responsive ads may seem like an exact science, but there are some simple things you can do to increase your response rate. Here are some tips on how to write better solo ads.
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