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[2004-07-30] Radicati Compares Yahoo Mail And Gmail
Citing time consumption and tedium over switching email accounts, the Radicati group, an online market research firm, has suggested that current Yahoo email service members do not move to Google's Gmail. The group also acknowledged that current email service providers should follow Gmail's lead and increase the amount of storage that they offer.
[2004-07-28] Online Advertising Will Reach $16.1 Billion by 2009
JupiterResearch, in a newly released forecast, predicts that online advertising will more than double over the next five years. They predict that the online ad market will grow from $6.6 billion in 2003 to $16.1 billion in 2009.
[2004-07-28] DNS Attack Downs DoubleClick
On Tuesday DoubleClick, online marketing and advertising provider, received a flood of fraudulent web page requests, creating a bottleneck that blocked many major sites from displaying their appropriate advertising.
[2004-07-26] Ask Jeeves & Google Continue Their Relationship
Ask Jeeves, Inc. announced today that they have extended their relationship with Google as a provider of sponsored advertising links on Ask Jeeves' global search and portal brands through 2007.
[2004-07-21] Picasa Link On Google Causes Traffic Increase Of 6000%
Google's purchase of Picasa, a company that offers digital photography software, has caused a web traffic to the site to increase by a stunning 6000%. Shortly after the announcement of the purchase was made, Google began featuring a link that directed visitors to Picasa's download page.
[2004-07-19] Ask Jeeves To Have Balloon Made
Ask Jeeves has recently told Marcos Sorensen, the artist who designed the iconic butler, to start thinking on a larger scale. Sorensen, who in recent years has been limited to designing web presentations and company shirts, has been asked to help in the design of a massive balloon, for the Macy's Thanksgiving Day Parade. Sorensen would be designing the balloon in the butler's likeness.
[2004-07-19] Unveiling the Mask of Click Fraud
Click fraud is nothing new. In fact, it's been exaggerating click-through rates as long as the Internet has been popular - and is one of the biggest threats to paid listings. As search engine advertising fees increase, so do online marketers' worries about this type of fraud.
[2004-07-16] Feedster Introduces New Look, New Search Options, Sponsored Ads
Subscription news search engine Feedster introduced an improved version of its web presence, complete with enhanced search features, a new, more streamlined look, and sponsored listings. The sponsored listings, which appear on Feedster's SERPs, are being provided by Overture.
[2004-07-15] Google Toolbar Introduces Browse By Name
Google has introduced a new feature for their popular toolbar. The upgrade, called Browse by Name, allows users to type a name into Internet Explorer's address bar and Google will go to the query's website, provided the site is a strong match.
[2004-07-15] IAB Study Finds Contextual Advertising Effective At Branding
A study conducted by Nielsen//Netratings and IAB has found that high-ranking advertisements on SERPs can be an effective tool for branding products. IAB commissioned N//N to conduct the survey, called the Internet Search Brand Effectiveness Research.
[2004-07-14] Does Paid Search Engine Placement Affect Site Traffic
Atlas DMT performed a study that researched whether or not paid search placement has an affect on the amount of traffic sites with paid listings receive. This study does not focus solely on paid inclusion. It also takes into account the exploding trend of companies employing SEM.
[2004-07-14] Travelzoo Introduces SuperSearch CPC Search Engine
Online travel portal Travelzoo has unveiled a new search feature on their site called SuperSearch. This tool allows consumers to search multiple travel Web sites, including low-cost carriers.
[2004-07-13] 100.com Joins The LookSmart Family
A recently launched search engine called 100.com has joined the ranks of LookSmart. The partnership calls for LookSmart to provide directory listings and bid-for-placement distribution network in its search results.
[2004-07-12] Survey Says: Spam Sells
A study of some 37,000 Yahoo! Mail users in 11 different countries has apparently confirmed what many Internet users have long suspected (and despaired): spam email is working. Despite the fact that spam email is almost universally reviled as a nuisance, there are apparently enough people clicking to justify the industry - or perpetuate the problem, depending on your point of view.
[2004-07-09] Ask Jeeves To Review £3m Media Account
The third largest search engine in the UK, Ask Jeeves, is set to review the £3m media account out of Media Planning Group and Profero. Previously reported in WebProNews back in April, Ask Jeeves discontinued its use of banner ads on the UK search site.
[2004-07-09] Mysterious Billboard Recruits Geeks For Google
A mysterious billboard with a mathematic message has sprung up in Silicon Valley. Many people thought that this billboard was a recruiting technique devised by Google to draw in top-notch engineers. They were right.
[2004-07-08] Walla Launches Free 1 Gig Email Service
Following up to a story that appeared on WPN in April, Walla! Communications has launched their new free email service, Walla!Mail, featuring 1 gigabyte of storage. This makes WallaMail the second fully operational email service that offers such a capacity, with Spymac being the first.
[2004-07-08] Nigritude Ultramarine Stayer Winner Announced
With the first part of DarkBlue's SEO challenge already decided, the optimization company announced the winner of the second stage of the challenge. The two-month competition had two stages in which winners could be declared.
[2004-07-01] Microsoft Gives Facelift To MSN Search
MSN has rolled out a new look for their search engine. MSN Search is now featuring a newly designed home page, as well as redesigned search results pages. Not only equipped with a new look, Microsoft has also altered the method in which they deliver information to the user.
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