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[2002-10-29] Stop Losing Money on Ads!
I've been hearing a lot of horror stories lately about people spending a lot of money on advertising that gets them no sales. If you're going through this I have a few tips that may help you out.
First of all, do free advertising and make money from that before you start spending a lot on advertising. This should be a no-brainer, but I guess it's not for a lot of folks. Yes, it takes money to make money, but be smart about it for crying out loud. Have a budget and only spend what you can afford. There are better things like "how to" information to invest your cash in before you blindly buy ad space. Get educated, then spend.
[2002-10-24] 14 Powerful Tips To Fire-Up Your Brochure
I've done a lot of research to discover the best and most powerful methods to increase the readership of your brochure. Here are the 14 tips that I believe will have the most impact.
[2002-10-23] How to Create Attention-Grabbing Classified Ads
Whether you own a business that sells information, services, or products, a classified ad can be just the thing to generate sales and new leads.
[2002-10-22] The Unwritten Rules of Advertising on Forums
There are thousands of newsgroups and forums online. They provide a fascinating and useful insight into the minds and methods of others who share our interests. They also act as an amazing resource for finding out almost anything you need to know.
[2002-10-22] 5 COMMON ADVERTISING MISTAKES YOU CAN EASILY AVOID
These 5 common advertising mistakes cause you to lose sales. But you can easily avoid these mistakes once you become aware of them.
[2002-10-07] 8 Things to Remember When Designing a Direct Sales Piece
When it comes to designing a direct sales piece, whether it be a brochure or a sales letter, the little things really do count. Focus as much on presentation as you do on the message.
[2002-10-07] How Original Should Your Headlines and Slogans Be?
When trying to come up with an ad slogan or headline, do certain familiar phrases leap to mind? Phrases that have been used a million times, like "Three Easy Ways...," "Introducing the New and Improved...," "Service With a Smile," or others like them?
[2002-10-04] Test, Test and Re-test
We could all take a lesson from children. As they are growing up, and learning right from wrong, they are constantly testing to see what they can do, and what is not acceptable.
[2002-10-04] How to Get Non-Stop Profits With a Simple Classified Ad
I love classified ads. They are the cheapest advertising on the planet. If you use them right, classified ads can really turn a profit for you.
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