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[2001-07-25] Harnessing the Power of Free Advertising Efficiently
While there's great potential for businesses of all sizes to profit from an online presence, the Internet can prove to be a very unproductive place, as far as getting your work done is concerned. During business hours we may surf into one site and spend half an hour or longer looking through it's offerings.
[2001-07-24] How to Create a Strategic Web Advertising Campaign
The Internet is fast becoming a required component in every advertising campaign. So, what is the best way to advertise on the Internet? The answer to that question depends on why you are advertising. Do you want to build a brand, increase traffic or sell a product?
[2001-07-12] Will A Press Release Bring Customers To Your Door?
As professional Marketing Consultants we believe that a press release can be your most fruitful and empowering marketing tool. In comparison to other forms of advertising, a press release is relatively inexpensive yet gives you an opportunity to be heard without being blatantly promotional.
[2001-07-11] Killer Copy: Words That Are Like Magnets to Money
I'll never forget what my accountant said five years ago when he saw the ad I wrote for my services: "How many scotches did you drink before you wrote this?"
[2001-07-09] Scientific Advertising Will help Turn Gambles Into Profits
Advertising is one of the key factors to running a successful business. Most people assume that advertising is a gamble. Either a certain method will work or it won't.
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