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MSN Developing ContentAds

By Nathan Weinberg
Expert Author
Article Date: 2006-02-15

Jensense has discovered that Microsoft is working on a contextual ads platform for content, dubbed ContentAds, and that it will be discussed, if not outright announced, at Mix ‘06 in March.

The crazy thing? Its right in the conference schedule, even though it hasn't been published anywhere before.

Introducing adCenter - Microsoft's Next Generation Advertising Platform

Speaker(s):
David Jakubowski, Jed Nahum

Session Type(s): Breakout

adCenter is the next generation of online advertising that will allow you to conveniently plan, execute, and adjust your online advertising programs. Get the insider view of our current search advertising pilot in the U.S., our plans for ContentAds in 2006 and a preview of the innovations we're testing at the Microsoft adLabs.
Jen doesn't expect it to be launched this year, or anytime soon, but there will almost definitely be more news coming next month.

About the Author:
Nathan Weinberg writes the popular InsideGoogle blog, offering the latest news and insights about Google and search engines.

Visit the InsideGoogle blog.


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