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Yahoo Introduces New Search Platform
By Adweek
News Source
Article Date: 2003-04-09
NEW YORK Yahoo has unveiled a new search product, which is meant to provide users with a cleaner, easier-to-use interface and faster ways to find relevant information. The Sunnyvale, Calif., company said the new offering will reduce the Web portal's dependence on graphical ads and improve the relevance of ads and sponsored results.
Starting Monday, users can access the product at www.search.yahoo.com as part of a rollout that will be completed over the next few days.
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