Online shopping site PriceGrabber found that Apple still has what it takes to win consumers over with its smartphone offering. The company recently surveyed consumers about...
As the daily deals phenomenon continues, it has also given rise to a secondary market – the selling of unwanted deals. For this reason, sites such as DealsGoRound have been created to...
Although recent reports indicate that the Microsoft-Yahoo Search Alliance is struggling, new updates from Microsoft's adCenter hope to change this perception. The company announced...
There is some good news for businesses who find Google AdWords a little too daunting, Google has launched AdWords Express, an extended version of Google Boost.
Google Boost was launched late 2010, but this time Google has kept the product simple so as to attract the less technically savvy small businesses and give them an opportunity to become part of the coveted AdWords family.
Recently, the Pivot Conference team set out to learn more about the state of social advertising and the future ahead by conducting an industry survey of 230 brand managers, executives...
As an extension of online advertising, pay-per-click marketing is invaluable. While there will always be naysayers with regard to very notion of ppc campaigns being useful, the truth is, it's an...
After testing in closed beta for over two years now, Google has finally launched Interest Categories for AdWords, allowing advertisers to target consumers based on their previous browsing history...
--This email is a service of AdvertisingDay--
iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2011 iEntry, Inc. All Rights Reserved Privacy
PolicyLegal
